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On Running

about the project

For the On Running advert, BLNK aimed to highlight the versatility of the brand’s shoes by showcasing their performance across various environments, targeting a broad audience. The project faced challenges such as severe weather and limited daylight during the winter shoot. Despite these obstacles, the BLNK team displayed resilience and determination, capturing dynamic and engaging footage. The client was thrilled with the outcome, especially the personal touch and creativity that BLNK brought to the project, which resulted in high engagement and a strong return on ad spend. The process was seamless, with BLNK given full creative control, leading to a final product that exceeded client expectations and effectively conveyed the brand’s message.

With thanks to the team, 

Director Ben Lister

Day1 DOP Leon Matthews

Day2 DOP Krystian Winszewski

Stylist Nish 

Models Tristian Jones, Sean Grantham, Samuel Abiji, Nya Campbell, Valerie

Lighting London lighting

Location Lifeleisure-Hazel Grove, Powerleague-Stockport

BTS Joseph Miller,Pierce Cruise, Archie Hallsworth

Edit Samuel Maton

Sound design Elliot Taylor

Highlight reel

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